About Us | Bell Saffron
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About Us

Bell Saffron strands in transparent container

PRT BELL COMPANY, erstwhile known as P.R. Traders, was founded in 1976, under the visionary leadership of late Mr. P. R. Mehta. With his glorious 60 years of profound business experience, he created a hallmark in the sourcing of 100% Pure and Natural Kashmiri Saffron directly from the zamindars who harvest the violet-colored flowers from the saffron fields of the Pampore region in Kashmir, India.

Mr. P. R. Mehta, Founder

Mr. P. R. Mehta was the first generation and visionary leader who made a phenomenal contribution to building the family business, and the  Bell Brand. He followed his uncompromising business principles and ethics with his indomitable spirit imbue with unshakable faith.
With his extensive knowledge and an eye for purity, Mr. Mehta would easily detect adulterated or inferior quality in saffron. He had a strong and peculiar sense to identify the age of the Saffron crop, just by its look and a sniff of its aromatic strength. He proved that academics can only give a degree, but true wisdom is in the inquisitive willingness to learn, in-depth study, lateral thinking, and practical knowledge acquired through work.

saffron flower close up

About The Partners

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Mr. Sanjay Mehta & Mr. Nilesh Mehta, have always been driven with passion, engineered with excellence. Being brought up in a traditional Gujurati family in Chennai, it was imperative for them to take part in the business right from their school days. Their father & mentor, Mr. P.R. Mehta, inspired them to contribute their talent in building an edifice par excellence and a world-class infrastructure to embark on a journey to scale up the business as co-founders and partners of PRT BELL COMPANY. 
All the initiatives taken by the team have brought the company to the threshold of this new millennium. Our brand, Bell Saffron, continues to receive patronage from a wide and quality customer base. This only adds to our passion for this heavenly Crocus. 

handful of saffron flowers

Over the years, we at PRT BELL COMPANY, have built up a reputation in the market with ethical business practices. Our customers from their first-hand experiences, truly believe that Bell Saffron is one of the few brands in India that provides 100% Pure and Natural Kashmiri Mongra Saffron. 

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The vision of Bell Saffron is to provide pure and unadulterated saffron to every human on earth at an affordable price.

Out Vision & Mision

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" To try and fail is OK, but failing to try is
Truly Tragic! "
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